Policy and Governance

The development and management of tourism destinations requires a holistic approach to policy and governance.
UNWTO works to provide guidance and share good practices on policies and governance models aimed to effectively support the tourism sector at the different levels: national, regional and local.
Governance has two specific dimensions:
  • Directive capacity of government, determined by coordination and collaboration as well as by the participation of networks of stakeholders.
  • Directive effectiveness, determined by institutional skills and resources that support the ways in which processes are conducted to define goals and search for solutions and opportunities for relevant stakeholders, and by the provision of tools and means for their joint execution.

In this sense, UNWTO works to support its Members in their efforts to develop efficient governance models / structures and policies, focusing  among others on:

  • Tourism policy and strategic planning
  • Governance and vertical cooperation, i.e. national-regional-local levels
  • Public Private Partnership (PPP)