UNWTO Tourism Confidence Index

The UNWTO Tourism Confidence Index is based on the results of an email survey conducted every four months since 2003 by the UNWTO Secretariat among a Panel of Tourism Experts.

The purpose of this survey is to collect opinions from tourism stakeholders worldwide regarding the performance of their destination/business in the last four months, and their expectations for the next four months.

Questions on which the indicators are based:

- What is your assessment of tourism performance in your destination or business for the four months just ended (or about to end) as against what you would reasonably expect for this time of year?

[  ] much worse   ;   [  ] worse   ;   [  ] equal   ;   [  ] better   ;   [  ] much better

- What are the tourism prospects of your destination or business in the coming four months compared with what you would reasonably expect for this time of year?

[  ] much worse   ;   [  ] worse   ;   [  ] equal   ;   [  ] better   ;   [  ] much better

At the end of the year, the questionnaire includes two additional questions on the performance of the entire year and on the expectations of the coming year which feeds into the forecasts issued at the beginning of each year by UNWTO.

In addition, participants are also invited to include a qualitative assessment in their own words. The analysis contained in the UNWTO World Tourism Barometer is in large part based on their comments.

Use of responses for calculation of the indicators

In each survey Panel members are asked to rate both the performance of the previous four-month period and outlook for the coming four-month period on the following scale: much worse [0]; worse [50], equal [100]; better [150], much better [200]. The average of all replies then determines the confidence index. A value below 100 indicates a deterioration of performance, while a value above 100 represents an improvement. 

How to participate:

If you want to form part of our Panel of Tourism Experts, please send an email to unwtopanel@unwto.org with the following details:

Name:

Title:

Email:

Country:

Company/Destination/University name:

After verifying your information, we will inform you once you have been added to the database.